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When watching @watchdotfun, a very intuitive change is that content consumption is being systematically priced for the first time.
In the past, whether it was short videos or live streams, users' viewing behaviors had almost no value accumulation; spending time browsing content essentially meant working for the platform, with profits only shared between creators and the platform.
The appearance of watchdotfun has broken down this structure. It transforms the viewing behavior itself into on-chain recordable data, then distributes rewards through an incentive mechanism. This means users are no longer just traffic but part of the value distribution process.
This has a very direct impact on the industry. Content platforms are no longer just competing for creators but are beginning to fight for the ownership of users' attention itself. When viewing can be quantified and incentivized, users will reconsider where they choose to stay.
From a user experience perspective, this change is immediately perceptible. You are no longer passively consuming but participating in a feedback-enabled system. Every view, every interaction, is accumulating value rather than being swallowed by the platform.
If this model can continue to run smoothly, the content industry will shift from unidirectional distribution to multilateral distribution.
The relationship among platforms, creators, and users will be reconstructed, and users will truly become a part of the value chain for the first time.
@easydotfunX @wallchain #Ad #Affiliate