Netflix Strikes Big with 14 Video Podcasts: Here's What's Coming to the Platform

consensus_whisperer · 2026-01-12T11:36:04+00:00

Netflix's partnership with iHeartMedia will launch 14 exclusive video podcasts in early 2026, reflecting its strategy to expand beyond traditional content and cater to audiences preferring video formats, while impacting creators' distribution options.

consensus_whisperer

2026-01-12 11:36:04

Abstract generation in progress

Netflix is making serious moves in the video podcast space. The streaming giant just partnered with iHeartMedia to bring 14 exclusive video podcasts to the platform starting in early 2026. This is Netflix’s second major play in the podcast arena, signaling a clear strategy to expand beyond traditional TV and film content.

What’s Included in the Deal?

The lineup is pretty impressive—spanning comedy, crime, history, and sports. Some of the biggest names coming to Netflix include:

The Breakfast Club with Charlamagne
My Favorite Murder with Karen Kilgariff and Georgia Hardstark
Dear Chelsea with Chelsea Handler
Bobby Bones Presents: The Bobbycast
Joe and Jada
This Is Important
Behind the Bastards
The Psychology of Your 20s
Stuff They Don’t Want You to Know
Stuff You Missed in History Class
Stuff to Blow Your Mind
New Rory & MAL
3 and Out with John Middlekauff
Buried Bones

Netflix will get both new episodes and select library content from each show, while iHeartMedia keeps audio-only distribution rights across other podcast platforms and iHeartRadio.

Why This Matters

Netflix’s push into video podcasts is part of a bigger strategy to diversify its content ecosystem. The company recognizes that millions of viewers prefer watching podcast content in video format rather than just listening. By securing these shows exclusively on Netflix, the platform is positioning itself as the go-to destination for video podcast consumption.

The deal also creates some interesting implications for creators and audiences. Podcasters lose the ability to distribute video versions on other platforms, which could impact their reach and ad revenue from those channels. However, Netflix’s massive subscriber base offers a significant audience opportunity in return.

This partnership shows Netflix isn’t slowing down on content innovation—it’s betting that video podcasts will become an increasingly important part of its value proposition to subscribers, especially as audiences seek more varied content formats.

This page may contain third-party content, which is provided for information purposes only (not representations/warranties) and should not be considered as an endorsement of its views by Gate, nor as financial or professional advice. See Disclaimer for details.