Recently, an app called "Dead?" has become extremely popular on the Apple App Store, skyrocketing to the top of the paid app charts. The gameplay is very simple—check in once a day, and if you miss several days in a row, the system will consider you "dead" and automatically send an alert notification to your email. This feature has been mentioned before on short video platforms, but no one expected a team to actually develop it.

Even more outrageous is that the development cost of this product was only over 1,000 yuan, and the entire team consists of just three post-95s. Such minimal investment and startup capital have surprisingly resulted in a product that has gone viral on social networks, creating a huge contrast. I heard they are already in talks with investors, with a valuation claimed to exceed ten million. It makes sense—there's a large user base, rapid viral growth, and both curious young people and users who genuinely need this kind of feature are eager to download and see what it's all about.