NFT Project Pudgy Penguins will run advertisements on the Sphere giant globe in Las Vegas during Christmas week, becoming one of the few crypto brands to secure this high-end offline advertising space. The ads will play continuously for several days starting December 24, featuring multiple animated segments, with a total cost of about $500,000. Pudgy Penguins stated that this move symbolizes its transition from a crypto-native project to a mainstream consumer brand. (CoinDesk)