As of January 9, 2026, Bitcoin's price has been fluctuating between $90,348 and $91,272, with a 24-hour trading volume of $42.38B, and a market capitalization locked at $1.80T, firmly maintaining its position as the number one cryptocurrency.

Looking back, after reaching a new high of $126,080 in October 2025, BTC experienced a nearly 40% correction. But this pullback has instead revealed opportunities—because the current price is at a critical point where institutional capital is flowing back in and the global macro environment is resonating.

**Institutional Buyers Are Re-entering**

According to Capriole Investments, the "Net Institutional Buying Indicator" for BTC has remained positive for 8 consecutive trading days. What does this mean? Institutional net buying exceeds new supply from miners by 75%-76%. Simply put, there is a clear supply-demand imbalance in the market.

Historical patterns are interesting—each time this indicator turns positive, Bitcoin's average increase is 109%. Even in the most conservative case, it has brought about a 41% upside potential.

The performance of the US spot BTC ETF is even more impressive. In just the first 9 days of 2026, $4.5 billion has flowed in. Institutional investors now hold over 20% of BTC's circulating supply, and the ETF's asset management scale has reached $115 billion, serving as a stabilizing anchor for prices.

**Macro Environment Signals Favorable**

On the Federal Reserve side, market expectations are that rate cuts will begin in Q2 2026, with an estimated total reduction of 75 basis points for the year. In a loose liquidity environment, risk assets will regain favor—Bitcoin, as a digital risk asset, is clearly becoming more attractive.

There is also good news on regulation. The US "CLARITY Act" clarifies that Bitcoin is not a security, and the EU's MiCA regulation has established a clear regulatory framework. The global compliance environment is improving, and policy concerns for institutional entry are diminishing. It is expected that in 2026, the US will introduce over 50 new spot crypto ETFs, with net inflows potentially surpassing $50 billion.

The positive correlation between BTC and the S&P 500 is also expected to be reestablished. When US stocks rise, Bitcoin tends to rise as well—this linkage is a plus for future market trends.