just realized where rich people actually grocery shop and honestly it's wild. was scrolling through some articles about inflation and stumbled on erewhon in california—apparently a single strawberry there costs $19. like, NINETEEN DOLLARS for one berry. hailey bieber's smoothie is $20 which somehow feels more reasonable? 😅

whole foods tries to play it off like they're cutting prices but compared to other chains they're still charging premium. same with gelson's and the fresh market—consumer reports literally gave them a 1 out of 5 for price competitiveness. that's brutal.

what's crazy is food prices already jumped like 24% from 2020 to 2024, so most people are trying to save money at discount grocers. but these luxury chains seem to exist in a totally different economy. a single organic avocado for $3.99 when target has a 4-pack for $6.39? that's the gap between regular shopping and where the wealthy actually spend their money.

has anyone actually done a full cart at one of these places? curious how much that actually costs