How AT&T plans to keep March Madness fans online for every buzzer-beater

2026-03-17 09:53:09

AT&T has launched a national March Madness campaign emphasizing reliable connectivity for fans during the NCAA tournament. The campaign features a new spokesperson, Ted, and highlights the “AT&T Guarantee” which now includes AT&T Internet Air and Internet Backup. AT&T, a sponsor for over 20 years, will also host immersive fan experiences like the AT&T Block Party and Super Saturday Concert, ensuring fans stay connected for every moment.

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