E-commerce Moutai Subsidy Price Falls Below 1499 Yuan

NightAirdropper · 2026-03-13T13:44:51+00:00

Gelonghui March 12 | According to Yicai, as Moutai wholesale prices have continued to decline since the Lunar New Year, e-commerce Moutai prices have fallen again, with prices on Taobao and Pinduoduo both at 1,449 yuan/bottle after subsidies. Today, third-party platform quotes show that 2026 Feitian original case wholesale prices have slightly risen to 1,585 yuan/bottle, but have fallen by around 100 yuan compared to before the Lunar New Year. Liquor merchants said that the decline in Moutai prices is mainly related to the post-holiday off-season, as well as factors such as "i Moutai" maintaining stable shipments at 1,499 yuan, influencing market prices through supply-demand regulation.

NightAirdropper

2026-03-13 13:44:51

Gelonghui March 12 | According to Yicai, as Maotai wholesale prices continue to decline after the New Year, the prices of Maotai on e-commerce platforms have dropped again. After subsidies, the prices on Taobao and Pinduoduo are both 1,449 yuan per bottle. Today’s third-party platform quotes show that the wholesale price of 2026 Feitian original box has slightly increased to 1,585 yuan per bottle, but it is about 100 yuan lower than before the New Year. Liquor merchants say that the price decline of Maotai is mainly related to the post-holiday off-season, and also influenced by factors such as “iMaotai” stabilizing shipments at 1,499 yuan, affecting market prices through supply and demand regulation.

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